I’m Olga, a multidisciplinary designer and artist who thrives on turning creative ideas into engaging visuals that resonate and leave a lasting impression. With a background in graphic design, fine art, video production, and digital content creation, I bring a wide range of skills and creative energy to every project. I’ve tackled everything from brand strategy to campaign management, produced impactful video content, won three art battles (so far), and sometimes share my workspace with my cat Zelda.
I’m all about the energy of a fast-paced, ever-changing environment — it’s where I do my best work. Currently, I’m a Digital Content Designer at TD Bank, creating clear and engaging content for self-directed investors. Proficient in Adobe Creative Suite, Figma, and with experience in design research and design strategy, I bring a collaborative approach and a strong problem-solving mindset to everything I do. I’m at my best when diving into creative challenges, coming up with fresh ideas, and delivering work that makes an impact.
SKILLS
Creative Direction & Branding
- Strategic brand development and visual identity design across digital and print platforms
- Experienced in executing branding initiatives that align with business goals and drive audience engagement
Ideation & Content Creation
- Skilled in ideation techniques, leveraging brainstorming, storyboarding, and concept mapping to generate innovative content solutions
- Expertise in content strategy, scriptwriting, and storyboarding for educational and promotional materials tailored to diverse audiences
UX/UI & Visual Design
- User research, wireframing, and prototyping to craft user-centered designs that optimize experience and engagement
- Proficient in Adobe Creative Suite and Figma for creating interactive, high-quality designs
SKILLS
Video Production
- Full-cycle video production, from concept through post-production, including motion graphics and animation for multimedia storytelling
Project Management & Collaboration
- Effective communicator and collaborator across teams, ensuring successful project outcomes from concept to delivery
- Organized and detail-oriented with a track record of managing projects within deadlines and budget constraints
Adaptability & Innovation
- Strong problem-solver with a demonstrated ability to adapt to emerging trends in design and content creation
- Known for implementing creative and practical solutions that enhance project impact and resonance
EXPERIENCE
Digital Content Designer
Td Bank Feb 2020 — present
• Research, design, and produce educational content for self-directed investors
• Produced sizzle reels that received high engagement and click-through rates
• Took on additional roles as a designer to better understand the team’s workflow
• Participated in the internal Inclusion and Diversity initiative, pitching and developing a series of interviews to promote inclusion and diversity in the bank
• Collaborate across various internal teams including brand, marketing, and others
• Produce internal and external video content including live-action videos, animated explainer videos, short-form social media video content, sizzle reels, and other content
• Brainstorm, research, develop, and present ideas and concepts for content strategies
• Following TD brand standards and guidelines, design, visualize, and create various video projects, including educational content, sizzle reels, internal corporate videos, etc.
• Refine design guidelines, templates, and visual presentation to elevate TD brand integrity in ads, tutorials, and other projects
• Work with scriptwriters, graphic designers, animators, and video editors to deliver information in a clear, efficient, comprehensive, and fun way
Multimedia Producer intern
Td Bank Aug 2019 — Feb 2020
• Produced internal video content from concept to completion using industry best practices in screenwriting, storyboarding, cinematography, audio recording, and lighting
• Developed, created, and executed a diverse range of multimedia products such as motion graphics, typography animation, explainer videos, single and multi-person interview videos
• Assisted with the creative direction of photoshoots, from corporate headshots to events coverage
• Collaborated with various teams to develop scripts, create storyboards, share ideas, and deliver information in a clear and logical way to support business partners and produce compelling content
• Single-handedly produced a piece of animation about the future of banking with AI, which is still being shown internally
• Collaborated with manager and design team to develop graphics for the Wealth Live event, ensuring brand guidelines were met
• Pitched and contributed to the development of internal initiatives, including the Inclusion and Diversity initiative, where I pitched and developed an idea that later became a series of interviews to promote inclusion and diversity
Co-founder and Creative Director
U-TOOLS NAIL CARE TOOLS
2015 — present
(family business)
• Developed brand strategy, logo, visual identity across its omnichannel consumer experiences
• Executed creative solutions to increase the brand’s online and offline presence, including photography, videography, motion graphics, website design, packaging design, marketing materials, social media content, and reels
• Created engaging social media content, including posts, stories, and reels, to promote the brand and increase audience engagement
• Researched and provided insights about consumer and market trends
• Utilized project management skills to identify and communicate business needs to professionals in various areas, including marketing, web development, and packaging compliance
• Collaborated with developers, graphic designers, copywriters, and printing specialists to brainstorm and develop ideas, and create compelling design solutions for packaging, website, POS materials, social media marketing, and sales decks, ensuring compliance with Canadian Consumer Packaging regulations
• Facilitated effective communication with external professionals to ensure project objectives were met on time and within budget constraints
• Created engaging social media content including posts, reels, and stories, to increase brand visibility and engagement with the target audience
• Conducted research on social media trends and best practices to stay up-to-date and maximize the impact of the content
• Collaborated with the marketing team to align social media content with overall brand strategy and campaigns
• Analyzed social media metrics and used data-driven insights to optimize content and improve performance
• Utilized graphic design and video editing skills to create visually appealing and high-quality social media content
Achievements:
• Achieved stable growth over the year, with new website’s revenue already risen 507% compared to last year (since launch in January)
• Successfully identified and onboarded marketing and web development professionals, resulting in consistent increase in online sales and web traffic
• Expanded to 3 more wholesale suppliers, increasing distribution channels and market reach
• Expanded production line by adding 5-6 new categories, allowing for greater product diversity and customer choice1`
Graphic Designer, Illustrator, Video Producer
Freelance 2015 — 2019
• Designed and developed brands, packaging, and marketing materials for various clients
• Produced and edited corporate videos, conducted interviews, and created sizzle reels for promotional purposes
• Created storyboards and illustrations for video, animation, and print projects
• Worked with clients such as Omers, OCADU&CO, Lifelabs, Mantis Organics, BeautySoClean, Palette, Third Factor, and others
Video content creator
OCAD University Sep 2017 — Dec 2018
• Planned and executed on-location video shoots and interviews
• Operated professional-grade video, audio, and lighting equipment to capture high-quality footage and sound
• Conducted post-production work, including reviewing footage, editing rough cuts, audio editing and mixing, motion graphics, color correction, and final editing using Premiere Pro and After Effects
• Adapted final videos for various social media platforms, such as YouTube, Facebook, and Instagram, to maximize reach and engagement
Video editing intern
Embodia Academy Sep 2017 — Feb 2018
• Created sequences of exercise and educational videos using Premiere Pro
• Contributed to the development and execution of Embodia Academy’s online courses and programs
• Collaborated with the production team to ensure consistency in visual and audio content across different courses and modules
Junior UI Designer
Globalplay Games Aug 2013 — May 2014
• Adapted existing art and developed new UI design for games
• Designed and created graphic elements such as heads-up displays (HUD), menus, backgrounds, buttons, and other in-game assets
• Developed sketches for game locations and characters
• Created graphics for website and promotional materials
EDUCATION
Bachelor of Design
major: Graphic design; minor: Integrated Media
OCAD University 2014 — 2019
SKILLS
Online UX Design Bootcamp
DesignLab 2023 — present
Classical Academic Drawing and Painting
Toronto Academy of Realist Art 2015 — present
Bachelor of Statistics
Kyiv National Taras Shevchenko University 2009 — 2013